Ev, Biz and Branch on Charlie Rose
Last night, Twitter co-founders (and Branch investors) Evan Williams and Biz Stone appeared on Charlie Rose to discuss Obvious Corp.’s new projects and their ideas for improving online conversation. Here’s what Ev had to say about Branch:
We have a couple of projects we’re working on. One is Branch, which is an online conversation platform, and the concept there is very simple. If you want to have a good conversation around this table, you can’t just say, “Whoever wants to show up can show up,” and, you know, say two words and leave, as if it’s just a free-for-all. That’s essentially what online conversation has been for the past decade, and there’s a beauty to that. The openness is great, but it doesn’t lead to quality conversations. What Branch does is allow people to host dinner-party-like conversations and say, “Pretty much everybody can watch, but we’re limiting who’s actually invited to sit down at the table.”
To read the full interview, head over to Fast Company.